Website Development Cost in Dubai, UAE
Explore our how you could decide the cost of developing a website depending on your need
You probably came here in the process of doing research. Are you a
small business looking to build a website? Or maybe you’re a non-profit,
looking to redesign your website in order to more effectively
communicate your mission? Or, are you the marketing director for a
multi-million dollar organization looking to improve customer relations
and increase revenues?
Irrespective of type of requirement you have we will help you to find the most optimal website that’s suits your requirement what is best suitable website for you and how much does website cost you in the UAE.
TrueLeafTech is here to assist you get it the total taken a toll of an online site. We’re a transparent and over 9 years of experience in the industry We have unique approach to projects, guaranteeing they dispatch on time and on budget. We work with clients to create the best in class service based all of their prerequisites (and at most affordable website cost). So if you don’t mind keep perusing to get it “what does web site cost” and what suits me the best .please read below
How to find out what is the Type of Website is suitable for You
One way to determine how much
your website may cost, is narrowing in on your particular industry.
Every industry is a bit different and the minimum requirements, design,
images, etc. can vary greatly between different business types. We can
start here, select the business-type that most closely matches your own
business or keep scrolling for a break down in a different way.
What it Costs to Build a Website
Free – $100
This is either a do-it-yourself tool
or pricing guidelines if you’re talking to a freelancer or small agency.
With this level includes a tool that
allows you to update your website yourself if a company builds it for
Finally, something totally custom. A
larger site, with advanced functionality to custom fit your needs.
Like the businesses they represent, websites are not all
created equal. Websites serve various purposes, feature different
technology and therefore they can vary greatly in cost as the level of
design and functionality increases and becomes more complex to suit your
company’s needs. At TrueLeafTech our hourly rate is $15. We
offer special discounts for partner companies, non-profits, and in
select cases partner projects. All of our pricing is based on this
hourly rate, our overall costs (wages + overhead) and the long-term
costs of properly communicating and supporting our clientele.
This post is also written for web developers considering branching
out on your own. We’ve found that the web community at large REALLY
wants to know the going rate for website developments costs. In my
personal experience it seems firms generally range from $55/hr –
$2250/hr. Regardless of who you are, having a baseline to work with is
always a good idea. TrueLeafTech is always upfront about pricing and we
believe everyone needs to be too (although honestly many in the Internet marketing
field are not – charging clients different amount based on their
situation and income). Before we get to the pricing, I want to ask you… do you think you need a website?
How much a Website Co$t in Dubai, UAE?
Ready to find out what YOUR website should cost? Low price, top quality, best customer service… Guaranteed!
This is important… and let’s just get this out of the way… you need a website. Period.
And not just any website, but a great website with a clear, crisp
easy to navigate design, with superb usability and functionality.
Furthermore, YOU need to be able to easily update that website. It
doesn’t matter if you are a national corporate brand, a smaller brick
and mortar with ‘plenty of business’, a brick and mortar with only local
business, or an ice cream shop that only sells to people between 5’10
and 5’11 wearing baseball hats before 3 pm… you still need a website!
Your business can be broad or niche, it can be large or small, and despite what you may believe… you need a website!
Recently a local furniture company spent nearly a million dollars
renovating their retail space in order to attract new business. But an
investment in a great website and internet marketing plan costs a tiny
fraction and brought in MORE BUSINESS!
Website Development Cost – What are the component in the Cost of a Website?
As we mentioned before, TrueLeafTech works at an hourly rate of $15 and we create our website price estimates based on this number, as do many other web design
companies out there. This hourly rate can vary from $50 to $250 per
hour, and all depends on the experience and quality that each company
delivers with each hour spent on your project. Web design costs will
usually be determined based on the estimated number of hours that will
be spent on your site’s design, development, and maintenance. For this
reason, it is important to have a good idea of the features that you
would like for your site to include and where you will be obtaining your
site’s content before getting a website cost estimate.
At TrueLeafTech we work under the assumption that websites will be made
responsively, that is they will look great on all screen sizes and
devices, and that sites will be built using a CMS, or content management
system. Because Google punishes rankings for non-mobile-friendly sites,
a business can no longer afford to have a website that is not
responsive. Content management systems ensure that you will be able to
make changes to your website after it is built with relative ease.
While the price of a website will vary depending on your individual
needs, here is a breakdown of the general costs incurred by a website:
Where Does a Website Cost? – Step By Step Breakdown
The following is a list of the most general things we get asked about
for each project. In addition to breaking things out based on company
type, and website “size”, we thought it would be a good idea to spell
out some of the specific items involved so you can have a clearer
picture on the cummulative price (and nature) of websites.
- Domain Name: $10-$100 per year – This is the price
for new domains. TrueLeafTech charges $5/year for domain and DNS management,
but you can purchase your own domain at any registrar on the web for
around $15/year. Some old domains can sell for millions, but you
probably want your own new one.
- Hosting: $110/month; $40 – $800/year – This
depends on the type of hosting you choose (dedicated, shared, free).
Additional fees may be required for additions like SSL (Secure Socket
Layer certificate) or static IP Address.
- Custom Design/Information Architecture: $1,500 – $5,000+ – This
includes the visual design, UX design, imagery collection, and sitemap
and page structure generation. This is generally a part of a larger
website development package. In our experience (and for our process) we
generally spend about 30 hours up to and including this phase. So that’s
onboarding, initial meetings with our clients’ marketing teams, and our
design team’s work internally on the project, including final
presentation and approval. That translates to $3500 retail on even a
- Shopping Cart Integration & Programming: $100 – $1000 – What
kind of functionality do you want on your website? Shopping carts, paid
plugins, and custom feature development can cost extra, but the
benefits of a fully customized and unique website can outweigh the
- Website Content Creation: $30-$100 per page, or hourly – You
can write your website’s content yourself, outsource it overseas for
around $1 per page, or use a content writing firm which will charge
around $30-$100 per page. Just like a website design, you get what you
pay for when it comes to content creation that will rank your site high
in search engines and engage your audience.
- Project Management & Information Gathering: $300-$1,000 – We
want to help you and your website succeed, and that means creating a
line of communication between you and your developers. This price
includes initial consultations, phone calls, and any time that it takes
to obtain the information we need to get your site going.
- Testing & Training: $300-$1,800 – While most
websites are built on easy-to-use CMS’ nowadays, not everyone knows how
to get started with them. This price point includes the time spent
training you how to use your new site, as well and ensuring that
everything works properly and giving you the chance to make any
- Launch & Digital Marketing Setup: $200-$1,000 – Having
a team that understands digital marketing (particularly SEO) and your
website’s role in helping to drive this for your business is vital to
success. For every project we work on we have a 40+ stage process (which
actually begins the moment a project starts with TrueLeafTech) to ensure the
final site is SEO friendly and communicating to the search engines
- Website Managed Services: $75-$150+/month –Managed
services can include blog writing, post-launch testing, and content
maintenance.May also include marketing and advertising services
including AdWords, Pay Per Click Marketing, Social Media Advertising and
Website Prices Breakdown
Basic Website | Free – $50/month+ or $2,000 – $5,000
For Small Businesses and Individuals
For 2018, we’re continuing to split this section out into 2 parts:
Do it yourself: Free – $50/month
With advances in business models, content management systems, and
software there are now (and really there have been) some amazing tools
online some include Wix.com, SquareSpace.com among many. These tools are
amazing. As a development agency, it’s sometimes scary to see how far
things have come.
However, it’s important to note – these tools are often complicated
and our (general) audience is still not comfortable learning and using
these tools. Similar to the above – these sites are highly configurable,
but still require some coding, graphic design, and other knowledge to
cull out of them a custom, attractive look. However, these are excellent
resources and I’d recommend these services for any business looking to
do it themselves.
If you hire a developer: $500 – $1000
A basic designed website,
acts primarily as an online brochure, establishing a necessary presence
online to answer your customers’ questions “do you exist?”, “are you
professional?” and “what do you do?” A basic website can be created in
the $2,000 – $5,000 range. This website may or may not allow you to interact
in a 2-way conversation with your audience (social networking, blog),
transact business directly through your site (ecommerce), or enable you
to manipulate and update the pages and content within your site without
hiring a web programmer/designer to do it for you (Content Management
System does enable this for more $).
This gets complicated to further elaborate on why this may or may not
be included. For us, the complexities of using and designing around a
content management system (or tool that allows you to update your own
website) is usually a bit more time consuming then coding HTML from
scratch – additionally there are a lot of customer service, content, and
small testing requirements that eat up time and budgets for all
projects – but which make up a significant fraction of smaller projects.
A basic website site will serve to help brand and market your
company, showcase your products and services and inspire sales as a lead
generating tool. The design of your website will, most likely, be
templated at such low costs. This means that your site probably mirrors
that of other sites on the web. With our firm, these sites will be
responsive using the latest standards to allow your site to look the
same on nearly every computer/device and will be Search Engine Optimized (SEO) for greater natural search engine ranking success.
But not all firms code the same and have search engine optimization or online marketing as a top priority. Also, web analytics are provided with every site we build to track and ensure your web success.
Advanced Website | $1,500 (template) – $2,000 – $10,000 for Custom Work
For Medium Sized Businesses
Previously our pricing was in the $2,000 – $10,000 range in 2015 (up
from the original $1,000- $8,500) – for this line item. We’ve since
increased our pricing. We’ve gotten very good at tracking the total
money needs of a project – throughout the lifetime of our relationship
with clients. And this means we have to cover costs for phone calls, the
sales process, meeting space, the actual work (OF COURSE!), and then
after launch support.
Depending on the level of aesthetic design that is requested as well
as additional features Content Management System (CMS) websites will
run, on average, around $10,000. These websites are created with both
functionality and design in mind, as you will receive both custom art
design and the ability to manage and update
all content, images, and text contained within the pages of your site
(infinite number of pages possible). With a CMS capable website, your
site will have endless possibilities.
2018 UPDATE: In reviewing the old information (and our old
pricing) from back in 2015 & 2012 (the last time this post was
updated), it’s interesting to see where we’ve come. We decided to knock
out our “custom website” line item completely from the list because
almost all of our sites now-a-days contain an element of custom design.
In addition, we build ALL of our sites, when we can, with a CMS (content
management system) for clients. Finally, we’ve also started bundling in
writing services – no more waiting years for project launches.
These websites are built with the idea that you will have a
significant number of changes, additions or updates to be made to your
site in the near future. Instead of being charged hourly rates to make
such changes, a CMS system enables you to do a majority of the basic
additions without prior coding or web designing knowledge. Social
interactivity with your site visitors is possible with a site of this
caliber, as a BLOG will be present within your site enabling you to
place posts of content that you believe is relevant and desired by your
audience. Your audience can choose to respond to your blog posts and
each others comments allowing for 2 dimensional interaction between you,
your audience, and within your audience.
Some e-commerce and real estate listing sites can be created within
this price range (although development and SAAS companies have jumped on
a similar bandwagon with providing services tailor-made for specific
industries – so you might be able to find something for much less. But,
as always, if you are looking for something custom, it gets far more
complex – and expensive. Take a recent Real Estate client of ours – he
had a fairly simple website. He wanted to keep pricing relatively low,
so we designed his site on an existing WordPress template which he
loved. But because of IDX integration on hundreds of pages, it took
around 30% of the budget (thousands of extra dollars) to integrate the
IDX the way it had been done on his previous site. Nothing too
technically complicated here – but very time consuming and expensive.
Also, sites of this caliber have varying prices with regard to design
elements. Again, with our firm, these sites will be responsive allowing
your site to look the same on nearly every computer and will also be Search Engine Optimized (SEO) for greater natural search engine ranking success. But not all firms code the same and have SEO as a top priority. Also, web analytics are provided with every site we build to track and ensure your web success.
2018 Update – $7,500+ (template)
I think this is a great place to add a “WordPress Template” section. More
and more we’re being asked to work with a client at a certain price
threshold and implement some kind of template (helping to save design
time and costs). In theory this is an awesome idea (and something I
personally love implementing, because it’s the best of all worlds –
great dev teams put together solid WP themes with all of the bells and
whistles that clients can’t always afford and it’s subsidized under a
very low price)…
Unfortunately, the idea doesn’t always meet the reality.
Here’s the problem(s):
- Clients don’t know what the limitation of a theme are.
- Clients will immediately scope creep no matter what the budget or requirements.
- Because of the above 2 items it’s often important to have VERY
qualified people, used to dealing with these kinds of scenarios with
great client management skills and dev/production skills to caution
clients on what can be done, and what is either out of scope, out of
budget, or just technically difficult based on the limitations of the
- You have to learn new themes and theme development companies use different tools constantly
- Even the best themes have some shortcuts that lead to problems
- If a theme developer disappears it can lead to issues with new version of PHP, server upgrades, etc.
So there’s a lot more to it than simply finding a theme and
implementing. However, if you have a great client relationship that
understands themes and their shortcomings (and what you’re trying to
accomplish – saving time/money) themes can be an awesome way to get a
more polished look to your site, for less money.
Custom Website | $25,000 – $100,000+
For large Businesses or businesses that solely drive on the web
If you are looking for a larger site, with advanced functionality
including but not limited to social networking, blogging, e-commerce, or
any other web application topped off with great design and content that
speaks to your audience you should expect to pay a bit more than the
previous two sections. We’ll detail out some specifics in our additional
sections on E-commerce & Custom Applications, but this section
should serve as a decent place for larger businesses to start.
Like I said before, some e-commerce and web applications can be
created for less, while most successful ventures are created for much
more. There are countless sites that have fallen in this price range
include Facebook.com, Orkut.com, and BestBuy.com
to name only a few (all GREATLY exceeding 6-figures). A site within
this price range may be built and hand-coded from scratch – and in all
cases will require extreme customization – and coordinating various
technologies in order to work with your company or infrastructure.
That means your site is unlike any other and requires the attention and expertise of an experienced web application developer(s) and web site designer(s).
A site that falls into this category requires months of planning,
research, consulting, database design and implementation, software
development and integration, site quality assurance and testing.
I know what you are thinking, ‘who knew it was so expensive?’
And the only answer I can give is that web design and creation is like
any other craft or trade and requires a high level of knowledge and
Why are websites in this range so expensive? Here’s a few factors to
consider, and examples of scenarios we’ve been in throughout the years
that change the cost of a website, even when functionality may not
necessarily be beyond the ordinary:
- Tighter timelines
- More meetings
- More people (and approvals) involved
- More exacting content specifications
- More pages of content to port over or account for
- Additional security concerns
- Governmental or other requirements/regulations must be adhered to
(for example 508 compliance is a beautiful and on some projects required
element – accounting for this and testing for it takes extra time and
None of this is extreme or out-of-the-ordinary, but when needed or required, costs go up.
Going Beyond A Website
For businesses that sell multiple products online
Over the years we’ve updated this page and our own pricing many
times. We’ve decided to add two new sections, one for E-Commerce, and
one specifically for customer web applications. E-Commerce Websites are
those characterized by the ability to add products and transact business
online – IE accept payment for products, and facility shipping,
correspondence with purchasers, etc.
Similar to our above breakdown, E-Commerce sites, in and of
themselves have many varying levels of pricing. For example the absolute
simplest “e-commerce” site we come across, and one that actually
accounts for most of the requests we get, is either a single paypal
button – or the ability to accept payments/donations online (most often
for a non-profit). Even with such a simple starting point, there’s a lot
of questions to address – what was the existing site built on? Do you
already have an account with paypal? Do you want to keep people on your
website as they make their purchase? And the list goes on. But, at it’s
absolute simplest (organization has a paypal account, and just needs a
button added) this can generally be done in an hour or so and as such
cost anywhere from $50 – $500 depending on the company setting things up
or the relationship they have with their web development company.
However, when you start to add products, shipping, transactional email (thank you emails, etc.) things get a bit more complex.
If you’re JUST starting out and are comfortable with blogging and
setting things up – we highly recommend shopify for ecommerce. However,
it’s limitations, and your own limitations on management/setup might
quickly be realized – and at that point you might want to go with a full
For our basic e-commerce websites, our own pricing starts at $20,000 and quickly scales up from there. Here’s why.
Generally most of our clients with e-commerce needs, also need guidance, education, and setup with the following:
- Server Setup
- SSL selection, purchase
- Merchant Account Setup
- Payment Processor Setup
- Shipping Setup – Including coordination/setup of accounts
- Transactional Email – What does each email your website send say
“thank you for purchasing…”, “thank you for creating an account,” etc.
Basically an ecommerce site is like a normal website, on steroids,
and most clients need a knowledgeable and reliable company to not just
make the right decisions, but also to guide and hold their hand along
Custom Application | $2,500 – $10,000+ for planning and $? for the end price
For businesses that need custom work
Going beyond a custom website, we have custom web applications. These
are websites with entirely new functionality that might not yet be
available, or is available, but needs updating, tweaking, etc. For
example we had a new potential client come to us recently with an
amazing idea – a website for people to create their own obituaries that
would trigger upon their death. We worked together to plan out an
initial scope, signed an agreement per the scope, and then got to work
building this new application.
Our team worked with our client to design what it would look like, how it would work, and then launched the new site.
Literally we turned this man’s dream into a reality – and created a
business out of his idea. Custom web applications can be large, or
small. At TrueLeafTech, we prefer to start with a project scope and have a set
price of $2,500 for an initial scope. However, many clients prefer to
not pay for this planning, brainstorming, and discovery phase and
instead like to bundle it in with a final set price, all up front.
Although this is possible, in our 10+ years experience, it’s not the
best way to go.
What Does A Website Co$t?
Ready to find out what YOUR website should cost? Low price, top quality, best customer service… Guaranteed!
On another web application project our potential client refused
to do the $2,500 planning phase instead opting for us to go with one
grand project pricing. We responded by saying… “As a (new) company with
investors, investing lots of money for this new web application, it’s
clearly important that you get this right. Your WHOLE business rests on
the success of this new application (that it works as advertised, and is
seen online via search engines). And you’re looking for a partner that
is going to help you get this right correct? If you in ANY way think
we’re reputable and know what we’re doing (which if you didn’t think so
we probably wouldn’t be having this conversation) – why not just take a
step back to plan this project out? You trust us, and our experience,
trust that we shouldn’t GUESS at what all of the details here… instead
let’s take a little bit of time to plan them out. We’re going to either
pay for this up front on a dollar/hour basis – or we’re going to have to
guess and pad our time considerably to ensure we’re covering all of our
So what does a Custom Web Application cost? Unfortunately this is the
hardest of the bunch. As we’ve written before, sometimes if an agency
has used a good CMS – they can extend some custom functionality and
quickly add in what you need for only a couple of hours’ worth of
programming and design work. In other cases – I would hesitate to say –
MOST other cases – custom web applications are the most expensive lot on
this page, and as such require a partner you can trust and will be with
you for years to come.
Discrepancy in Pricing
Why Are Some Web Design Companies So Inexpensive While Others Are Outrageously Pricey?
To wrap up this whole discussion on pricing I wanted to address
something that’s been coming up more and more – even in 2018 – why are
prices so wildly different in the web design industry? We had a recent
bid on a project where we were smack in the middle. On the low-end there
was a company vying for the project at $5,000. On the high end,
$100,000. And then us, smack-dab in the middle. Our future client would
go on to ask us… “What gives? Why are you so much more expensive than
the low-end companies, and so much less expensive than the high-end
companies, and why is there such a massive difference in the first
place?” What is with this industry!!!!!
I suppose it works a lot like consulting. On the low-end you have
people that frankly, have no idea what they’re doing, didn’t listen
enough (or pay attention) and frankly are just throwing a number at a
wall. I know even with razor thin margins and outsourcing that $5,000
will only allow for about 100 hours worth of time. And there is NO
FREAKING WAY this client was going to get the system they needed (based
on what they communicated to us) within 2 weeks’ worth of work. I
explained as much and they agreed.
And, just like consultants, you have some operating on large margins,
prestige, and a large (sometimes helpful, sometimes laborious) process
that cost more. Is the $300,000 company twice as good as someone half as
expensive? Probably not. At the end of the day it’s all about
satisfying requirements. In my opinion it’s the company that can do that
the best that wins. If the budget is one of those requirements, then
that must be a factor. If on the other hand, budget is high – and a more
important piece of the puzzle is that the new system “work” or that the
future development company properly communicate progress along the way –
then those extra tens of thousands of dollars are well spent.
I can’t stress this enough, on projects where we see extremely low budget –
elements always get left out – and future support was non-existent.
Just 2 months ago two former clients came to us requesting a copy of
their website as the companies each had gone with had disappeared and
taken their website and email with them. Their email down-age cost them
tens of thousands of dollars, and their website represented more than a
$5,000 initial investment and lost marketing dollars.
In all between the two of them this other provider ended up costing them nearly $30,000.
The bottom line is, like in many industries web design and development is definitely an area where you get what you pay for.
Not to mention there are literally hundreds of tiny steps that you –
as the purchaser or client – will never know that need to be done.
Making sure analytics code is correctly installed, making sure goal
tracking is setup, submitting the site to webmaster tools, etc. and if
these aren’t done you are receiving a sub-par product (with potentially
sub-par marketing results – learn more about your sites coding and its effect on your organizations overall marketing) and if they are done, even the simplest site will still take many hours to fully setup.
We’re proud to continue to charge correctly, providing our clients
with amazing support and technical know how. Even years after these
clients ended the relationship due to price, they came back to us and we
were around (with backup copies no less) of their sites, proving that “quality doesn’t cost… it pays“.
Unfortunately, even 5 years after writing this post we continue to hear story after story where companies explain – “our web guy was great, but then he disappeared.”
Too often us web folks are kind, caring people, who are new to
business uncomfortable asking for a fair rate that will allow their
company to grow and prosper and allow for flexibility when emergencies
arise. So we charge too little (TrueLeafTech did it at one point).
Unfortunately that creates an eco-system where no one is accountable and
– eventually – there’s no one there to pick up the phone or answer an
email when shit hits the fan. And believe me, eventually, the shit
always hits the fan.